Vision Studios Launches Website for VBS Mortgage
Vision Studios of Harrisonburg, Virginia, have launched their latest website for VBS Mortgage located in Harrisonburg, Virginia. VBS wanted a redesigned website, that would be friendly and inviting to their clients.
VBS mortgage specializes in home loan financing. They are a company that is committed to building lasting relationships with their customers. That commitment to meeting their customers needs is what led VBS to have their site redesigned. Vision Studios placed themselves in the customers shoes and designed and developed a website that is user friendly and allows customers to easily locate necessary information.
In the end the VBS website is the type of site that Vision Studios has been building for years. It is a website designed to please not only our clients, but our clients customers as well.
Vision Studios Launches Website for Shenandoah Valley Office Equipment, Inc.
Vision Studios of Harrisonburg, Virginia, have launched their latest website for Shenandoah Valley Office Equipment, Inc. (SVOE) located in Verona, Virginia. SVOE came to Vision Studios in hopes of getting their current website redesigned. Vision Studios provided a design that is both visually appealing, but also user friendly.
SVOE has been serving the Shenandoah Valley since 1934. They offer a wide array of office equipment services to their clients that is backed with superior customer service. Vision Studios is proud to have assisted with Shenandoah Valley's premier office equipment company in reaching their online marketing needs.
What is a Content Management System?
A content management system or CMS, is a database-driven back end to your web site that allows users to use a common graphic user interface or WYSSIWG (What You See is What You Get) to mange content and assets, such as pictures, on their web site. It allows users that have no knowledge of web language to create, edit, or delete pages among other common tasks. For those who want to, and have the time to manage web site changes themselves, this is a great option for managing your website.
Online Information Management
The rise in importance of online business presence and search engine marketing and optimization (SEO/SEM) has lead to a need for businesses and organizations to regularly update and create content and information. The management of this data is either handled by your webmaster or internally by your staff. The use of a CMS can make this management of data easier by providing users with an easy way to keep content fresh, up-to-date, and relevant to search engines, clients, and customers.
Common Features of Most Content Management Systems:
Easy Automated Templates and Page Creation
Create standard output templates (usually HTML and XML) that can be automatically applied to new and existing content, allowing the appearance of all content to be changed from one central place.
Easily Editable Content
Once content is separated from the visual presentation of a site, it usually becomes much easier and quicker to edit and manipulate. Most WCMS software includes WYSIWYG editing tools allowing non-technical individuals to create and edit content.
Scalable Feature Sets
Most CMS software includes plug-ins or modules that can be easily installed to extend an existing site's functionality.
Web Standards Upgrade
Active CMS software usually receives regular updates that include new feature sets and keep the system up to current web standards.
Workflow is the process of creating cycles of sequential and parallel tasks that must be accomplished in the CMS. For example, a content creator can submit a story, but it is not published until the copy editor cleans it up and the editor-in-chief approves it.
Some CMS software allows for various user groups to have limited privileges over specific content on the website, spreading out the responsibility of content management.
CMS software may provide a means of managing the life cycle of a document from initial creation time, through revisions, publication, archival, and document destruction.
CMS software may provide a means of allowing each user to work within a virtual copy of the entire web site, document set, and/or code base. This enables changes to multiple interdependent resources to be viewed and/or executed in-context prior to submission.
CMS software often assists in content distribution by generating RSS and Atom data feeds to other systems. They may also e-mail users when updates are available as part of the workflow process.
A CMS can make changing and adding to your site easy for those who have the desire to use and learn a new system. While it is a useful tool, businesses need to make sure they have the time to dedicate in using the CMS and adding relevant and useful content for your users and the search engines. Effective use can turn your website from a static dusty old site, to a dynamic engaging site that pulls your readers in and increases the exposure of your company.
Vision Studios Launches Website for EzyWalker USA
Vision Studios of Harrisonburg, Virginia, have launched their latest website for EzyWalker USA located in Broadway, VA. EzyWalker came to Vision Studios in hopes of simply getting a user friendly website, but ended up being very impressed with the striking imagery the designers at Vision Studios used.
EzyWalker now has an informative, easy to navigate site that is also creative. EzyWalker can now proudly promote their horse exercising systems to clients in the equestrian community through their unique new site.
The EzyWalker systems help keep horses in top form and condition horses for sale or competition and are suitable for all breeds and disciplines. They offer a number of features and benefits, including increased productivity, labor savings, easy loading and unloading, safety, variable speed and direction control. The new site provides a wealth of information, a visually appealing gallery, client testimonials as well as detailed site preparation steps that new clients need to complete in anticipation of the arrival of their EzyWalker systems.
Vision Studio's CEO Mike Vanderpool was excited about this project, saying "One of the great things about being a web designer is that we get the chance to learn about so many different kinds of businesses." Vanderpool continues, "My job is to make sure the websites we design make a statement, so that our clients can continue to grow their business. The internet allows businesses to go global without needing offices in every corner of the world."
The beauty of the EzyWalker USA site has not gone unnoticed by other web design agencies either. EzyWalker USA has been featured in the following online galleries:
- CSS Cake
- CSS Bright
- Wanted CSS
- CSS Design Yorkshire
- CSS Down Under
- Dot Design
- CSS Design Garden
- We Love CSS
- Nicely Done CSS
- CSS Snack
Tying SEO with Strong Copy
The popularity of press releases has waxed and waned over the years, but the speed of today's communications, and the visibility a well written press release provides, can be invaluable. The more publicity you garner for your products or services, the more your business will get recognized on and off the web.
Gone are the days of the traditional press release format, the goal in today's digital market is to set your press release apart from others and implement the use of search engine optimization, or SEO. A strong SEO campaign, including press releases, will help your business rank better in Google and Yahoo news for your keywords, provide you with positive media coverage and create backlinks to your website.
A properly worded SEO press release will include your top keywords as well as links to your website. When the press release is distributed through the channels deemed most effective and targeted to your audience, it can get picked up by a range of search engines. Each time your press release is picked up, and therefore reproduced, it allows for more backlinks to your site that will increase page rank.
SEO press releases can be a valuable addition to any SEO campaign. At Vision Studios, we practice what we preach and take the opportunity to inform our current and prospective clients about what new things we are working on through SEO-driven press releases. When you have something newsworthy, whatever it may be, why not take advantage of the benefits that an search-engine-optimized press release can provide? Furthermore, there are now considerable free press release sites, many of which we have found to be effective and valuable.
At Vision Studios, a Harrisonburg, VA marketing and web design firm, we focus on providing our clients with a holistic approach to their company's online web presence. Our services include customized web design, highly effective SEO, cloud computing solutions, cutting edge mobile app development and comprehensive digital content generation and online marketing. We can help your company develop a tailored online marketing campaign, including press release generation and distribution that is integrally tied to search engine optimization. We employ experienced and successful copy writers that can craft exceptional press releases combined with a trained eye for SEO.
Vision Studios Launches Website for Sustainable Solutions
Vision Studios of Harrisonburg, Virginia, have launched a website redesign for Sustainable Solutions, a full service building and remodeling company located in the Shenandoah Valley. Sustainable Solutions, owned and operated by Neal Lewis, Danny Rohrer and Alex Ivanitsky, is focused on creating high performance structures that have minimal environmental impact. This mission coincides with their tagline, "Building Green - Inside & Out".
Sustainable Solutions doesn't just move the Earth to create your perfect project, they thoughtfully take into consideration the impact your project has on the environment. Their methodology is proven and practiced and involves an initial meeting, the estimate, final planning, construction and then ends with your guaranteed enjoyment. A process very similar to the one employed by the staff at Vision Studios.
The creative team at Vision Studios, led by CEO Mike Vanderpool, was able to provide Sustainable Solutions with a user friendly, yet visually stimulating website design. Sustainable Solutions now has an informative, easy to navigate site that showcases their custom building and remodeling work and also highlights their innovative eco-solutions, which serves to set them apart in the Harrisonburg area.
Upon completion and launch of the website, Vision Studio's CEO Mike Vanderpool was able to reflect, stating "Sustainable Solutions, like my firm, is working to push the envelope within their industry." Vanderpool continues, "We are always excited about working with companies that want to really stand out from the crowd and a great website from our firm can help them achieve their goals."
Sustainable Solutions has been featured in the following online galleries: